Y13 baseline assessment learner response
1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).
WWW: Q2 is top level and Q3 shows excellent engagement with the question. We now need to work on a few aspects to push into A/A*
EBI:
- Revise Newsbeat CSP: those 6 marks should be an easy pick up
- Q3 would benefit from more organisation/paragraphs. This could have allowed you to explore the other side of the argument more (not successful)
- More specific reference to CSPs (e.g. statistics would really help with this question) would also help push towards top level
2) Focusing on the BBC Newsbeat question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas.
Inform: Did not state examples. Important events going on in the UK and around the world including breaking news and developing stories. This includes politics, economics, crime, sport and entertainment.
Educate: Examples include a Newsbeat story on a project highlighting street harassment of women which serves to educate both male and female listeners on the impact of harassment on victims. The construction of news stories within Newsbeat bulletins also contributes to this – for example, with expert interviews adding an educational element to news packages.
Entertain: Although the top story will usually be serious (hard news) every Newsbeat bulletin will contain some sport or entertainment content which helps to fulfil the remit to entertain. For example, Newsbeat will contain pretty extensive reports from major sporting events such as Wimbledon or the World Cup and will also cover music or film awards ceremonies more than some other BBC news programmes.
3) Question two asked you how useful media effects theories are in understanding the audience response to War of the Worlds. Complete the following:
Gerbner's Cultivation theory: useful or not useful? Why?
- Useful theory as it suggests audiences were more susceptible to believing the broadcast was factual due to the media landscape at the time, which was reporting a possible second world war.
Frankfurt School's Hypodermic Needle model: useful or not useful? Why?
- Useful theory as it suggests audiences believed the broadcast was real without questioning it, showing how producers were able to 'inject' their preferred reading of the text into the listeners.
Stuart Hall's Reception theory: useful or not useful? Why?
- May not be a useful theory as it is debatable whether or not Orson Welles intended for the preferred reading of War Of The Worlds to be to convince the public of an alien invasion or to create entertainment for Halloween.
4) Write a full essay plan for the 25-mark Magazines question. The mark scheme contains plenty of ideas you can use here. Your plan should include notes/bullet points addressing the following:
Introduction: one sentence answering the original question and laying out your argument clearly.
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Paragraph 1 content/ideas:
Paragraph 2 content/ideas:
Paragraph 3 content/ideas:
Paragraph 4 content/ideas:
Conclusion: sum up your argument a final time in one sentence
5) Finally, identify three key skills/topics you want to work on in A Level Media this year before the final exams in the summer.
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